The need for dependable and trustworthy brands has never been greater. In response, the most recognisable and dependable paint brand in South Africa, Dulux, is proud to present the Dulux Promise – a mark that reaffirms the brand’s dedication to quality.

Dulux is aware of the importance of offering products that endure the test of time. Homeowners can choose Dulux with complete confidence, knowing their money will be well spent. Durability, coverage and finish are the three product performance pillars supporting the Dulux Promise.

The cost of painting a home is high, so homeowners want assurance that their paint will last. You can be sure that your painted surfaces will maintain their lustre for years, if not decades, thanks to Dulux’s exceptional durability.

Equally crucial is coverage, and Dulux’s paints are made to have excellent covering power. With the Dulux Promise, you can achieve a flawless and consistent coat, enhancing the overall appearance of your living spaces.

And finally, finish – Dulux is dedicated to nothing less than outstanding beauty. Whether you want to make a big statement or go for understated elegance, Dulux offers the luxurious and professional finish that decorating enthusiasts expect from this paint icon.

“We understand the issues that South African homeowners face,” says Nathalie Sweeney, Marketing Director Dulux Sub-Saharan Africa. “A broad selection of Dulux products will now feature the Dulux Promise, representing our unwavering dedication to offering exceptional quality, durability, coverage and finish. We believe that a beautifully painted home can bring comfort, joy, and a sense of pride. And with Dulux, we promise that you’ll love your home.”

The new Dulux Promise logo replaces the current guarantee and is a commitment to the exceptional quality that choosing Dulux brings. The new Dulux Promise logo will be featured on Dulux Weatherguard, Wallguard, Roofguard, Luxurious Silk, Pearlglo, Gloss Enamel, Easycare, and Acrylic PVA. Dulux Acrylic PVA will include completely new and updated packaging and will be available in all colours that you have come to know and love, as well as four new colours: Cape Fog, Vogue Grey, Urban View, and Metro Beige. Dulux Acrylic PVA offers exceptional whiteness, coverage, and enhanced stain resistance suitable for interior and exterior walls, giving you confidence and peace of mind.