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Plascon combats office air pollution with air-purifying technology

Thanks to innovative engineering, Plascon’s Double Velvet Pure actively cleans the air by breaking down and neutralising formaldehyde, drastically improving the quality of indoor air.

As more and more people return to the office, clean indoor air becomes ever more important. Opening office windows (if possible), plus regular vacuuming and dusting go a long way to keeping indoor air clean – but did you know that Plascon Double Velvet Pure, long renowned for effortless elegance and luxury, now also features a first-of-its-kind technology in South Africa that actively cleans the air?

Among the pollutants in indoor air are volatile organic compounds, or VOCs. One of these is formaldehyde, a colourless, strong-smelling gas that’s used in making products like building materials, and office furniture and upholstery. This VOC, which can cause nose and throat irritation, is released regularly over time without our even noticing it.

Formaldehyde isn’t found only in furniture – it’s also in detergents and pesticides, which are commonly found in office settings, where many people spend most of their indoor time. Not only that, but office carpeting, which is made from absorbent fibres, can store VOCs from other sources and re-emit them later.

The formaldehyde-abatement technology in Plascon’s Double Velvet Pure actively cleans the air by breaking down and neutralising formaldehyde, releasing it as harmless water vapour that’s safe to breathe.

Plascon Double Velvet has been South Africa’s preferred indoor paint for many years, and now, thanks to innovative engineering, this industry-leading product offers customers even more benefits beyond drastically improving the quality of indoor air. Plascon’s BreatheasyTM technology makes Plascon Double Velvet itself completely free of all VOCs; its unique Stain BarrierTM forms a multi-layered protective coating that prevents dirt from penetrating, and this high stain resistance is reinforced with Silver ProtectTM technology, which inhibits mould and bacterial growth, offering users a luxurious finish that’s easy to maintain.

The reinvented Plascon Double Velvet Pure is the obvious choice for anyone who wants to put the health and wellbeing of their workers first, ensuring they breathe cleaner indoor air. Not only does breathing clean air reduce the spread of airborne diseases and decrease environmental triggers for conditions like asthma and allergies, but it also improves cognition and productivity – so it’s a win-win.

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